South Park's Butthole Became Wordplay

South Park's 2017 role-playing game was originally titled South Park: The Butthole of Time. Ubisoft told creators Trey Parker and Matt Stone that retailers would refuse to stock a product with "butthole" in its title. Parker spent hours rearranging the word until he found a way to hide it in plain sight with South Park: The Fractured but Whole.

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