Kardashians Study Linked Lower Empathy

In 2018, a London School of Economics study reported that even brief exposure to materialistic media, including shows like "Keeping Up With the Kardashians," could make viewers less sympathetic toward poor people. Researcher Rodolfo Leyva said the effect appeared tied to media that glamorizes fame, luxury, and wealth. He argued that, alongside earlier research, the findings suggested this kind of media could inhibit people’s altruism, empathy, and concern for the community.

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