Lay's Olestra Chips Backfire

Lay's Olestra Chips Backfire

Lay's debuted fat-free "WOW" chips with Olestra, a fat substitute, in 1998. Despite achieving $400 million in sales the first year, sales halved the next year due to side effects like abdominal cramping, diarrhea, and "anal leakage," leading to their removal from shelves.

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