Citroen Ad

Citroen Ad

The world’s largest advertisement was Citroen’s 1925-1934 advert which used the Eiffel tower. For almost a decade, the word “Citroen” was emblazoned vertically on the tower. 250,000 light bulbs and 600 kilometers of electric cable were used to make the 30-meter-high letters.

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Categories: ArchitectureMisc

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